Hi, I just visited a clothing shop a week ago for their soft opening. A friend of mine is one of the part owners of the shop. She is also the acting manager of the said store. She was asking me for suggestions about how to come up with a better writing content for a website. She said that they are not sure if they have the right market content and are reluctant if they could maintain their contents efficiently. I have no idea about it because I'm not that knowleageable of such things. Actually, we were discussing about what we both found online. We wanted to know if companies that offers copy writing services are important and worth hiring? Is it the effective way to a good website? Any tips about it?