Kit Kat is a 50 year old chocholate bar from Nestlé Rowntree. For years it was great, until some idiot came up with the idea of creating Kit Kat Orange - which tasted so disgusting it ruined the brand forever. Some say Nestlé was boycotted for aggressively promoting its baby milk around the world leading to several health problems among infants. However everyone knows it was really all about the abomination that was Kit Kat Orange.
Kit kat was not for lazy people because you had to break sections off it before you could eat it unless you had a mouth like a German.