View Full Version : Sociology and the Magic of Google Trends


BenTheMan
11-23-07, 05:08 PM
Ok, I just discovered this wonderful tool, Google Trends. You type in a word, and it gives you a histogram of how many times people have searched this string in the past, on a monthly(ish) basis.

Despite all of the fun one could have with this, I thought it would be interesting to look at a few examples, and see if there are any yearly trends in people searching for things, and what this could possibly teach us about human online behavior.

First, (because I'm a guy) porn (http://www.google.com/trends?q=porn&ctab=0&geo=all&date=all&sort=0[/url), and sex (http://www.google.com/trends?q=sex&ctab=0&geo=all&date=all&sort=0). There seems to be an unmistakable spike at the end of each year, around December or so.

Next, suicide (http://www.google.com/trends?q=suicide&ctab=0&geo=all&date=all&sort=0). The stereotype is that people are more suicidal during the holidays, but there seems to be a huge spike in 2005 around Valentine's Day. And, true to form, the city that searched ``suicide'' most often was Seattle.

Physics (http://www.google.com/trends?q=physics&ctab=0&geo=all&date=all&sort=0) seems to get a huge drop-off every summer (as one might expect), and snow (http://www.google.com/trends?q=snow&ctab=0&geo=all&date=all&sort=0) has a pretty predictable pattern.

Other topics are cearly driven by the news. Searching Iraq (http://www.google.com/trends?q=Iraq&ctab=0&geo=all&date=all&sort=0), Beckham (http://www.google.com/trends?q=Beckham&ctab=0&geo=all&date=all&sort=0), and Al Gore (http://www.google.com/trends?q=al+gore&ctab=0&geo=all&date=all&sort=0) pretty much turns up results which correlate with major news stories.

Anyone else have any interesting correlations? So far it seems that people want to know about snow in the winter, anything but physics in the summer, porn when it's cold, and things that are in the news.

BenTheMan
11-24-07, 02:43 PM
Nobody is interested in the internet search sociology?

kingcarrot
11-27-07, 07:13 PM
I think it is definately interesting. For one, when is a person more honest then when searching the internet in their leisure time? also it is a really cheap and accesses a large number of people. Even if they are of the internet culture. Of course, internet is a good place to study when we want to look to the future as far as its popularity appears to be ever increasing.

kingcarrot
11-27-07, 07:19 PM
Christmas and other holidays yeild interestingly predictable results

kingcarrot
11-27-07, 07:20 PM
the word "interest" appears to lose interest in december.

dazzlepecs
11-29-07, 04:17 PM
i tested it as well using "transformers" to see the recent peak, and the recent "global warming" peak




"wanking" is going down!! OMG!!



"Fat tits" was very quiet then literally exploded in 2006!!! wft!!

shichimenshyo
11-29-07, 04:20 PM
terrorism was way up in 04 but now is by comparrison very low

Gustav
11-29-07, 07:42 PM
its censored
there are other clouds that include all queries
i think

BenTheMan
11-30-07, 08:17 PM
"Fat tits" was very quiet then literally exploded in 2006!!! wft!!

Most of the interest seems to be in Zurich and the Czech Republic.

Interesting...